Advice

gainesville-fl

Last piece of your hiringp: pre-hire assessments

  The pre-employment psychological and behavioral assessment market is a $1 billion industry, and best-in-class employers are using assessments now more than ever as a part of their pre-hire process. As a leader in your organization you may think, “Where do I begin even thinking about adding assessments to my hiring process,” and “What specific...
gainesville-fl

Email marketing: still the top dog in online marketing

Author: Mary Anne Eades Email marketing has recently been overshadowed by the fresh relevance of social media, and is often not appreciated as a separate entity that offers its own unique benefits. While social media develops relationships and builds brand loyalty to establish business longevity, email marketing gets the job done by incentivizing consumers to...
gainesville-fl

Filing corporate taxes: things to know

The number one thing to remember about taxes is filing due dates: Corporate Returns are due on March 15 and Partnership Returns are due April 15, while filing extensions for returns are due Sept. 15. Equally as important is to figure out how your business is being taxed. A Liability Limited Corporation is a non-taxable...
gainesville-fl

Enhance your own efficiency through ongoing education

Efficiency is the key to maximizing small business profitability, productivity and potential.  However, in devoting so much attention to processes and people, small-business owners often neglect to optimize their most important asset — themselves. Whether you are a novice or veteran entrepreneur, every day offers the opportunity to learn something that can be directly applied...
gainesville-fl

Ask SCORE: Networking

No man or woman is an island. Neither is your small business. Yes, it really can be lonely at the top when you’re trying to make your entrepreneurial dreams come true, but it doesn’t have to be. There’s a whole world of people ready to provide advice, empathy, information, brainstorming help and sales leads. Some...
gainesville-fl

The Value of Internal Communications

By Kaitlin Gwynn How many times have we heard the cliché, “It’s what’s on the inside that counts”? Yet in a culture obsessed with appearances, we often ignore the expression and continue to work toward being picture perfect on the outside.   The same can be said of many companies. We spend so much time...
gainesville-fl

Small Business Success Begins Before the Business Plan

What’s the first thing to do when considering starting a small business? Ask more questions. That may seem like a rather flip response, but it’s true. Success in small business hinges on gathering as much information as possible in order to make sound, informed decisions. That includes understanding your target market, your resources, and—perhaps most...
gainesville-fl

Take Control of Your Taxes

One of the most important things a business owner can have is a plan for taxes, which, in the long-run, can end up saving the prepared owner thousands of dollars every year. “Having a prepared tax plan isn’t for everybody,” said Pam Burns, a CPA and partner with ProActive Tax & Accounting, “but it is...
gainesville-fl

Peers Offer Free Help to Business Owners

By Bradley Osburn SCORE is a national nonprofit, with a mission to mentor and grow the small businesses of the United States through counseling, seminars and workshops in communities around the country.   SCORE offers free mentoring services to small business owners and entrepreneurs and charges a small fee, typically from $30 to $40, for...
gainesville-fl

Your Most Valuable Partner for Employment

By Todd Ruano Background screening for employment can be an intimidating process for both the candidate and the employer. With numerous organizations regulating what information can and cannot be provided to employers, as well as policies that must be in place in order to use that information for employment, it can sometimes be difficult to...