MARS Company Introduces M3 Cloud

MARS Company, a leader in water meter testing solutions and meter performance analytics, has announced M3 Cloud, an optional analytics and reporting enhancement designed to extend the value of the M3 platform by making meter test data easier to review, share, and apply across utility operations.

Utilities and municipalities rely on meter testing to support accurate billing, responsible water management, customer service, and long-term meter program planning. However, valuable test bench data is often reviewed near the testing operation, limiting how easily managers, finance teams, and other decision-makers can use it to evaluate trends and program performance. M3 Cloud is designed to close that gap by turning meter test data into actionable insights for the people who need them.

As a connected analytics layer for M3, the platform helps utilities improve visibility into testing operations, identify meter performance trends, evaluate potential revenue recovery opportunities, and support better decisions on meter replacement and maintenance. M3 Cloud gives authorized decision-makers access to meaningful reporting and analytics without requiring them to be physically present at the test bench.

Designed to complement existing on-premise M3 workflows, M3 Cloud does not replace the M3 test bench environment. Instead, it preserves the value of established testing processes while providing utilities with a practical way to expand access to reporting, analytics, and program-level insights. The platform supports flexible data upload, synchronization, and sharing options tailored to each customer’s IT environment and operational requirements.

“Our goal was to help utilities get more value from the meter testing data they already collect,” said Dave Corey, CEO of MARS Company. “By extending the M3 platform with flexible analytics and reporting capabilities, we are giving utility leaders, meter shop teams, and decision-makers a clearer view of meter performance, testing activity, and potential revenue recovery opportunities without disrupting their existing test bench workflows. With the development of M3 Cloud, this is another step in MARS Company’s commitment to helping utilities improve accuracy, efficiency, and responsible water management.”

M3 Cloud builds on MARS Company’s focus on revenue recovery, operational efficiency, and meter performance analytics. By helping utilities better understand testing activity, accuracy trends, and program outcomes, the platform enables more informed discussions on meter maintenance, replacement planning, customer inquiries, and the measurable value of meter testing.

For utilities with strict IT and security requirements, M3 Cloud is designed to support customer-specific data workflows rather than a one-size-fits-all deployment model. This flexibility allows utilities to continue using the M3 workflows they know while making test data more accessible to operations, management, and other stakeholders, as appropriate.

MARS Company will showcase M3 Cloud, expected to be available later this year, at the AWWA ACE 26 Trade Show, June 22–24, 2026, in Washington, D.C., at booth #1929. To learn more about M3 Cloud and how it can improve your meter testing operations, visit marswater.com or contact our sales team at [email protected].